Types of Roofers
Roofers Columbus GA are skilled professionals who install, repair, and maintain roofs on buildings. They work with roofing materials, including shingles, tiles, and metal sheets.
Roofers with interests in Building and Organizing may find satisfaction in this career. They also need to prioritize safety, as they frequently work at heights.
Roofing contractors can help homeowners repair or replace their roofs. They may also offer installation services for other components that can boost energy efficiency and curb appeal, such as ice-melting systems and vents.
The first step in finding a good roofing contractor is researching local options. Look for local listings on search engines and online reviews. Check to make sure the contractor is licensed and insured in your area. If they are not, you will need to find another option for your project. If you have any questions, ask the potential roofing contractor to provide references. You should also visit a job site before making a decision. This will give you a better idea of how the roofing contractor works and their level of customer service.
Local roofers are more likely to have experience working in your climate. They will know which types of roofs are best suited for your region’s weather, such as rain and snow. They will also be familiar with the local building codes and regulations. They will also have a strong connection to the community and be invested in doing business there. This makes them more incentivized to perform a great installation and build a long-term relationship with their customers.
If you are looking for a specific style of roof, you might have fewer options. While most roofers can work on asphalt shingles, there are less of them who specialize in unique materials like clay tiles or natural slate. If you have a specific vision for your roof, try to find a roofer who has worked with those materials before.
When hiring a roofing contractor, get multiple quotes before choosing one. Then, plan an in-person meeting with the potential roofer. Ask about their past experience, licensing, insurance and references. If you are not comfortable asking these questions in person, you can always call the company’s office to speak with a representative.
In addition to assessing your roof, a professional roofing contractor will also evaluate the rest of your home to determine what type of work is needed. They will consider the overall condition of your structure, ventilation requirements, and other factors that affect the longevity of a roof.
Storm Chasers
Roofing contractors that follow large storms in search of storm damage are known as “storm chasers.” These companies can be found knocking on doors of homes in areas where a recent bad weather event has occurred, often claiming to work with homeowners’ insurance company and offering free roof assessments. These storm chasers do not have permanent business locations and cannot provide customers with warranties or follow-up services once the repair job is completed. Choosing a local roofer rather than a storm chaser to conduct repairs can help support the community’s economy and ensure that homeowners receive quality work.
Many individuals pursue a career as a storm chaser, seeking to gain knowledge about meteorology, tornado dynamics, lightning and hail. They also strive to develop a “spotting” skill set that allows them to locate potential tornadoes in advance, which reduces the risk of being caught in the path of an oncoming twister. They typically travel in vehicles outfitted with cameras, video recording equipment and meteorological data logging devices. They also use mobile amateur radio to communicate with fellow chasers and spotters, who can relay information about the strength of a thunderstorm or possible hail cores.
While many professional chasers are well-informed, there are some who seek to manipulate the system for personal gain. These unsavory individuals have been known to take advantage of homeowners, overcharge for services and perform unnecessary repairs in order to inflate insurance claims. This practice has resulted in several lawsuits against chasers and insurance companies.
The popularity of chasing storms for fun and profit was popularized by the 1996 film Twister, which featured the adventures of a group of intrepid meteorologists. Since that time, a number of tour and excursion companies have popped up in areas known as Tornado Alley, the vast stretch of northwestern Texas, Oklahoma, Kansas, Nebraska, Iowa and South Dakota whose climate and plains terrain make it a magnet for severe weather events.
While a small number of these businesses are legitimate, most are not. Homeowners should always be wary of any company that offers free roof assessments and insists on being paid directly from the homeowner’s insurance claim check.
Retail Sales Roofers
Roofers who focus on retail sales are usually larger companies. They may handle both insurance and non-insurance jobs, offer a variety of roofing options at different price points, and typically provide long-term warranties. They may also use in-house financing and charge higher prices than their storm chasing counterparts.
Residential roofing contractors should create a pitch that’s focused on value and relationship. This includes addressing the customer’s concerns and explaining how your services will make their lives easier. It’s also important to include a clear call-to-action. Providing homeowners with easy payment and financing options will help them feel comfortable choosing your company over others.
When preparing your roofing sales presentation, consider using roofing apps and videos to show prospects the benefits of your service. These tools can also add a professional touch to your presentation and make you stand out from competitors.
Creating a unique selling proposition (USP) is another important step for a roofing sales strategy. This is the distinct quality that sets you apart from your competition and helps potential customers differentiate you in their minds. Your USP could be your people, your reputation, your experience, your pricing or any other aspect that makes you different from your competitors.
A good roofing sales presentation should highlight your USP, but it’s equally important to listen to your prospects carefully. Some roofers rush into a pitch without listening to their prospects, and this can be off-putting to even the most willing customers. Listening to your prospects’ questions and concerns will give you the information you need to make an informed decision about their roofing needs.
During your roofing sales presentation, it’s important to emphasize that you will be available after the installation to answer any questions and address any concerns. Regular post-installation communication will demonstrate your commitment to customer satisfaction and will build trust with homeowners. Additionally, offering financing solutions like 0% interest is an excellent way to ease financial barriers for your prospects. Providing them with a user-friendly online portal where they can track the status of their loan will further increase their trust in your company and help you close more sales.
Service Roofers
Roofers who work as service roofers do everything that other roofing contractors do, but with a strong focus on customer experience. They can handle normal roofing jobs, insurance claims, and even inspections for real estate companies. They have a full team that makes it easy to contact them, and they often provide a single point of contact who is onsite all day for the duration of your project. This person will answer your questions, interface with the crew, and make sure everyone is on the same page. They’re usually large enough to have a wide range of materials and can offer competitive prices, but they may not be the least expensive option.
Residential roofers work on single- or multi-unit housing structures. They access the roofs using ladders or scaffolding, and they must be mindful of the surrounding homes and properties while working on the roof. They also interact with the homeowners and discuss the project, ensuring that all of the customer’s expectations are met.
These professionals are trained to identify the different types of damage that can occur on a roof, and they’ll perform the necessary repairs to prevent further problems. This may include repairing or replacing shingles, resealing leaks, or addressing other issues that could lead to significant damage if left unattended.
Professional roofers can also install or repair insulation, a key factor in preserving the longevity of your roof. They can help you choose the right type of insulation for your home, and they’ll install it correctly so that it functions as intended.
Depending on the type of roofer you hire, they may also be able to provide a warranty for their work. This will give you peace of mind in case the roof experiences any issues that need to be repaired, and it can save you money in the long run. Talk to your roofer about the specifics of their warranties to get an idea of what to expect. Generally, they’ll cover labor and materials for about a year, but some will extend this for an additional three years.